About us

At our core, we are a team of travellers driven by a desire to share the world. We’ll take you to places you think you know and show you their hidden side, and introduce you to those you may never have even considered. To places that move you, make you think, and those where you don’t need to think at all, because every detail has been taken care of by our team who know travel inside out.

What began with our Founder Henry’s road trip across Africa over a decade ago has since grown into a team of specialists covering Africa and beyond to Europe, Asia, Australasia, the Middle East and the Polar regions. We believe the best travel knowledge comes from experience, not algorithms, which is why we speak to people on the ground, build trusted relationships and regularly send our team out on research trips to discover new places, hotels and experiences.

But our expertise is only part of the story. Our hand-held approach means we’re there from the first idea to the moment you return home, thinking ahead, joining the dots and taking care of the details along the way. And once you’re on the road, our True Travel app keeps everything you need in one place, from your itinerary and accommodation details to maps and local contacts. So you can travel with the reassurance that someone is always there when you need them, while still having the freedom to make the journey your own.